Name: Relationship Marketer
Price: 610.95 DKK
Availability: InStock
Author: Mogens Bjerre
ISBN: 9783642444203

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This book explains how the concept of mutuality is quickly becoming a fundamental principle in marketing. It presents useful, and applicable marketing models, typologies and tools, as well as guides to the systematic generation of strategic opportunities.

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Sprog:
Engelsk

ISBN:
9783642444203

Forlag:
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Indbinding:
Paperback

Sideantal:
223

Udgivet:
29. november 2014

Udgave:
22009

Størrelse:
235x155x13 mm.

Vægt:
373 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 15. januar 2025

Forlænget returret til d. 31. januar 2025

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This book explains how the concept of mutuality is quickly becoming a fundamental principle in marketing. It presents useful, and applicable marketing models, typologies and tools, as well as guides to the systematic generation of strategic opportunities.

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