Name: Sensory Marketing
Price: 711.95 DKK
Availability: InStock
Author: Bertil Hulten
ISBN: 9781138041011

Du sparer 0% ift. normalprisen Spar 0%

Bag om Sensory Marketing

Sensory Marketing offers a global view of the use of senses in marketing strategy based on consumers' perception and behaviour. Integrating the company constraints and classical approaches of branding and communication, the author presents sensory marketing as an emergent marketing paradigm in theory and practice.

Vis mere

Sprog:
Engelsk

ISBN:
9781138041011

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
404

Udgivet:
10. marts 2017

Størrelse:
148x212x23 mm.

Vægt:
431 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 12. december 2024

På lager

Forlænget returret til d. 31. januar 2025

Normalpris

BLACK FRIDAY
: :

711,95 kr. + Fragt
~~711,95 kr.~~

Medlemspris

661,95 kr.

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Bag om Bertil Hulten

Vis alle bøger af Bertil Hulten

Beskrivelse af Sensory Marketing

Sensory Marketing offers a global view of the use of senses in marketing strategy based on consumers' perception and behaviour. Integrating the company constraints and classical approaches of branding and communication, the author presents sensory marketing as an emergent marketing paradigm in theory and practice.

Brugerbedømmelser af Sensory Marketing

Andre købte også..

Find lignende bøger

Bogen Sensory Marketing findes i følgende kategorier:

Krop og sind > Mental velvære

Sensory Marketing - Bertil Hulten - Bog

Bag om Bertil Hulten

Beskrivelse af Sensory Marketing

Brugerbedømmelser af Sensory Marketing

Gør som tusindvis af andre bogelskere