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Strategic Silence - Roumen (University of New South Wales Dimitrov - Bog

- Public Relations and Indirect Communication

Bag om Strategic Silence

Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use silence on a daily basis, academics have widely remained quiet on the subject? Why is silence habitually famed as inherently bad and unethical? Using a format of multiple short chapters and practice examples, this is the first book that discusses the concept of strategic silence, and its consequences for PR theory and practice. Applying silence to communication cases and issues in global societies, it will be of interest to scholars and researchers in public relations, strategic communications and communication studies.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138100039
  • Indbinding:
  • Hardback
  • Sideantal:
  • 242
  • Udgivet:
  • 21. September 2017
  • Størrelse:
  • 240x162x22 mm.
  • Vægt:
  • 532 g.
  • 2-3 uger.
  • 9. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Strategic Silence

Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use silence on a daily basis, academics have widely remained quiet on the subject? Why is silence habitually famed as inherently bad and unethical? Using a format of multiple short chapters and practice examples, this is the first book that discusses the concept of strategic silence, and its consequences for PR theory and practice. Applying silence to communication cases and issues in global societies, it will be of interest to scholars and researchers in public relations, strategic communications and communication studies.

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