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The End of Competitive Advantage - Rita Gunther McGrath - Bog

- How to Keep Your Strategy Moving as Fast as Your Business

af Rita Gunther McGrath
The End of Competitive Advantage af Rita Gunther McGrath
Bag om The End of Competitive Advantage

The context of business has changed rapidly over the past few decades. At the very least, it's time to challenge some of the established thinking about strategy and competition that used to drive business advantage - but no longer does. The author takes on one of most fundamental notions in strategy: that of sustainable competitive advantage.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781422172810
  • Indbinding:
  • Hardback
  • Sideantal:
  • 240
  • Udgivet:
  • 4. juni 2013
  • Størrelse:
  • 157x243x25 mm.
  • Vægt:
  • 494 g.
  • 8-11 hverdage.
  • 5. december 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Beskrivelse af The End of Competitive Advantage

The context of business has changed rapidly over the past few decades. At the very least, it's time to challenge some of the established thinking about strategy and competition that used to drive business advantage - but no longer does. The author takes on one of most fundamental notions in strategy: that of sustainable competitive advantage.

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