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The Language of Advertising - Angela (Formerly at York St. John University Goddard - Bog

- Written Texts

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Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415278027
  • Indbinding:
  • Hardback
  • Sideantal:
  • 144
  • Udgivet:
  • 11. april 2002
  • Udgave:
  • 2
  • Størrelse:
  • 189x246x13 mm.
  • Vægt:
  • 476 g.
  • 2-4 uger.
  • 11. december 2024
På lager

Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af The Language of Advertising

Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.

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