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The Marketing Research Guide - Robert E (Southeastern Oklahoma State University Stevens - Bog

af Robert E (Southeastern Oklahoma State University Stevens
The Marketing Research Guide af Robert E (Southeastern Oklahoma State University Stevens
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The Marketing Research Guide is the latest edition of Haworth's marketing research classic that now includes Internet sources of data, online surveys, and an added advanced statistical analysis chapter. Practitioners will find step-by-step instructions that will lead them through the complete marketing research process.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780789024176
  • Indbinding:
  • Paperback
  • Sideantal:
  • 442
  • Udgivet:
  • 28. Oktober 2005
  • Udgave:
  • 2
  • Størrelse:
  • 217x154x25 mm.
  • Vægt:
  • 680 g.
  • 2-4 uger.
  • 11. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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The Marketing Research Guide is the latest edition of Haworth's marketing research classic that now includes Internet sources of data, online surveys, and an added advanced statistical analysis chapter. Practitioners will find step-by-step instructions that will lead them through the complete marketing research process.

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