Name: The Online Copywriter's Handbook
Price: 210.95 DKK
Availability: InStock
Author: Robert Bly
ISBN: 9780658020995

The Online Copywriter's Handbook af Robert Bly

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Paperback
8-11 hverdage
210,95 kr.

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Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines.

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Sprog:
Engelsk

ISBN:
9780658020995

Forlag:
NTC Publishing Group,U.S.

Indbinding:
Paperback

Sideantal:
336

Udgivet:
16. marts 2003

Udgave:
2

Størrelse:
153x229x20 mm.

Vægt:
508 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 29. november 2024

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Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines.

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