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The Reputation Playbook - Jennifer Janson - Bog

Bag om The Reputation Playbook

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780857193551
  • Indbinding:
  • Paperback
  • Sideantal:
  • 238
  • Udgivet:
  • 16. oktober 2014
  • Størrelse:
  • 215x140x18 mm.
  • Vægt:
  • 312 g.
  • 2-3 uger.
  • 12. december 2024

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af The Reputation Playbook

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.

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