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Trust, Power and Public Relations in Financial Markets - Clea Bourne - Bog

af Clea Bourne

indgår i Routledge New Directions in PR & Communication Research serien

Trust, Power and Public Relations in Financial Markets af Clea Bourne
Bag om Trust, Power and Public Relations in Financial Markets

The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines. Recommended for academics, as well as professionals in Financial Services PR and Financial Marketing.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367340728
  • Indbinding:
  • Paperback
  • Sideantal:
  • 160
  • Udgivet:
  • 31. Marts 2021
  • Størrelse:
  • 234x156x14 mm.
  • Vægt:
  • 280 g.
  • 2-3 uger.
  • 29. Juni 2024

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The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines. Recommended for academics, as well as professionals in Financial Services PR and Financial Marketing.

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