Udvidet returret til d. 31. januar 2025

What Chinese Want - Tom Doctoroff - Bog

- Culture, Communism, and China's Modern Consumer

Bag om What Chinese Want

Tom Doctoroff marshals his 20 years of experience navigating this fascinating intersection of commerce and culture to explain the mysteries of China. He explores the many cultural, political, and economic forces shaping the twenty-first-century Chinese and their implications for businesspeople, marketers, and entrepreneurs.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137278357
  • Indbinding:
  • Paperback
  • Sideantal:
  • 272
  • Udgivet:
  • 5. maj 2015
  • Størrelse:
  • 156x232x18 mm.
  • Vægt:
  • 308 g.
  • 8-11 hverdage.
  • 13. december 2024
Forlænget returret til d. 31. januar 2025

Normalpris

  • BLACK WEEK

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af What Chinese Want

Tom Doctoroff marshals his 20 years of experience navigating this fascinating intersection of commerce and culture to explain the mysteries of China. He explores the many cultural, political, and economic forces shaping the twenty-first-century Chinese and their implications for businesspeople, marketers, and entrepreneurs.

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