Name: Adolescents, Family and Consumer Behaviour
Price: 289.95 DKK
Availability: InStock
Author: Harleen Kaur
ISBN: 9781032239057

Adolescents, Family and Consumer Behaviour af Harleen Kaur

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"This book investigates the impact of adolescents on consumer behaviour in families, particularly in the light of extensive changes in the socio-cultural environment of India. Young people are considered a primary market of customers. This will have resounding impacts upon the shape of the future market.

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Sprog:
Engelsk

ISBN:
9781032239057

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
202

Udgivet:
13. december 2021

Størrelse:
138x216x0 mm.

Vægt:
244 g.

Leveringstid: 2-3 uger.
Forventet levering: 4. december 2024

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"This book investigates the impact of adolescents on consumer behaviour in families, particularly in the light of extensive changes in the socio-cultural environment of India. Young people are considered a primary market of customers. This will have resounding impacts upon the shape of the future market.

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