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Advances in Services Marketing and Management - Bog

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Part of a series which offers an interdisciplinary approach to the research and practice in services, this title discusses topics that include the calculus of service quality and customer satisfaction and environmental and positional antecedents of management commitment to service quality.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781559388559
  • Indbinding:
  • Hardback
  • Sideantal:
  • 380
  • Udgivet:
  • 25. August 1995
  • Størrelse:
  • 156x234x23 mm.
  • Vægt:
  • 710 g.
  • 2-4 uger.
  • 23. Maj 2024

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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Part of a series which offers an interdisciplinary approach to the research and practice in services, this title discusses topics that include the calculus of service quality and customer satisfaction and environmental and positional antecedents of management commitment to service quality.

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