Name: Audience Analysis
Price: 1401.95 DKK
Availability: InStock
Author: Denis Mcquail
ISBN: 9780761910022

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Denis McQuail provides a coherent and succinct account of the concept of `media audience' in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research.

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Sprog:
Engelsk

ISBN:
9780761910022

Forlag:
SAGE Publications Inc

Indbinding:
Paperback

Sideantal:
176

Udgivet:
13. august 1997

Størrelse:
154x230x12 mm.

Vægt:
304 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Denis McQuail provides a coherent and succinct account of the concept of `media audience' in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research.

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