Name: Branding the Nation
Price: 528.95 DKK
Availability: InStock
Author: Melissa (Assistant Profesor Aronczyk
ISBN: 9780199752171

Branding the Nation af Melissa (Assistant Profesor Aronczyk

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What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.

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Sprog:
Engelsk

ISBN:
9780199752171

Forlag:
Oxford University Press Inc

Indbinding:
Paperback

Sideantal:
256

Udgivet:
3. oktober 2013

Størrelse:
156x231x16 mm.

Vægt:
330 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 10. december 2024

Forlænget returret til d. 31. januar 2025

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What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.

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