Name: Digital Disruption in Marketing and Communications
Price: 1779.95 DKK
Availability: InStock
Author: Edoardo Magnotta
ISBN: 9780367196295

Digital Disruption in Marketing and Communications af Edoardo Magnotta

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Digital Disruption in Marketing and Communications sets out the evolution of marketing and communication both in strategic and organizational terms. The book provides an analysis of the main frameworks and how their operational applications support the change of business practices.

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Sprog:
Engelsk

ISBN:
9780367196295

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
230

Udgivet:
17. oktober 2019

Størrelse:
242x162x15 mm.

Vægt:
514 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 28. november 2024

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Digital Disruption in Marketing and Communications sets out the evolution of marketing and communication both in strategic and organizational terms. The book provides an analysis of the main frameworks and how their operational applications support the change of business practices.

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