Digital Transformation in the Customer Experience

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Hardback
10. februar 2025
1.879,95 kr.

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Discusses how digital transformation can help service and manufacturing firms to deliver better customer experience. Seeks to disseminate novel technical concepts and features. Addresses questions such as the relevance of e-service quality in customer satisfaction and loyalty, the IoET in marketing and healthcare, and more.

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Sprog:
Engelsk

ISBN:
9781774918128

Forlag:
Apple Academic Press Inc.

Indbinding:
Hardback

Sideantal:
440

Udgivet:
10. februar 2025

Størrelse:
156x234x0 mm.

Leveringstid: Kan forudbestilles.
Udgivelsesdato: 10. februar 2025

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Beskrivelse af Digital Transformation in the Customer Experience

Discusses how digital transformation can help service and manufacturing firms to deliver better customer experience. Seeks to disseminate novel technical concepts and features. Addresses questions such as the relevance of e-service quality in customer satisfaction and loyalty, the IoET in marketing and healthcare, and more.

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