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Hidden Persuasion - Marc Andrews - Bog

- 33 Psychological Influences Techniques in Advertising

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Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9789063695316
  • Indbinding:
  • Paperback
  • Sideantal:
  • 192
  • Udgivet:
  • 15. april 2019
  • Størrelse:
  • 234x176x13 mm.
  • Vægt:
  • 492 g.
  • 4-7 hverdage.
  • 4. december 2024
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  • BLACK WEEK

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Hidden Persuasion

Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?

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