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How to Measure and Manage Your Corporate Reputation - Terry Hannington - Bog

Bag om How to Measure and Manage Your Corporate Reputation

Terry Hannington provides a "blueprint" for effectively measuring and managing your reputation. That means understanding the difference between brand and reputation, the significance of the latter and how you get your reputation in the first place.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780566085529
  • Indbinding:
  • Hardback
  • Sideantal:
  • 112
  • Udgivet:
  • 28. januar 2004
  • Størrelse:
  • 173x252x13 mm.
  • Vægt:
  • 356 g.
  • Ukendt - mangler pt..
Forlænget returret til d. 31. januar 2025

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Beskrivelse af How to Measure and Manage Your Corporate Reputation

Terry Hannington provides a "blueprint" for effectively measuring and managing your reputation. That means understanding the difference between brand and reputation, the significance of the latter and how you get your reputation in the first place.

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