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International Business and Emerging Economy Firms - Bog

- Volume I: Universal Issues and the Chinese Perspective

indgår i Palgrave Studies of Internationalization in Emerging Markets serien

International Business and Emerging Economy Firms
Bag om International Business and Emerging Economy Firms

How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the 'born global' concept.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030244842
  • Indbinding:
  • Paperback
  • Sideantal:
  • 259
  • Udgivet:
  • 23. september 2020
  • Udgave:
  • 12020
  • Størrelse:
  • 148x210x0 mm.
  • Vægt:
  • 454 g.
  • 8-11 hverdage.
  • 16. december 2024
På lager
Forlænget returret til d. 31. januar 2025

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af International Business and Emerging Economy Firms

How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the 'born global' concept.

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