Name: Luxury and Fashion Marketing
Price: 1771.95 DKK
Availability: InStock
Author: Satyendra Singh
ISBN: 9781138576438

Luxury and Fashion Marketing af Satyendra Singh

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The demand for luxury products has increased globally, creating a need for an education in luxury that acknowledges the global perspective yet incorporates the regional subtle nuances into luxury and fashion marketing. This book examines the elements of luxury marketing that contribute to a superior luxury brand performance.

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Sprog:
Engelsk

ISBN:
9781138576438

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
144

Udgivet:
7. december 2020

Størrelse:
236x156x17 mm.

Vægt:
366 g.

Leveringstid: 2-3 uger.
Forventet levering: 2. december 2024

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The demand for luxury products has increased globally, creating a need for an education in luxury that acknowledges the global perspective yet incorporates the regional subtle nuances into luxury and fashion marketing. This book examines the elements of luxury marketing that contribute to a superior luxury brand performance.

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