Udvidet returret til d. 31. januar 2025

Marketing Communications - John R (University of Wollongong Rossiter - Bog

- Objectives, Strategy, Tactics

Bag om Marketing Communications

Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781526438645
  • Indbinding:
  • Hardback
  • Sideantal:
  • 584
  • Udgivet:
  • 4. september 2018
  • Størrelse:
  • 252x195x39 mm.
  • Vægt:
  • 1292 g.
  • 2-4 uger.
  • 18. december 2024

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Marketing Communications

Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.

Brugerbedømmelser af Marketing Communications



Find lignende bøger
Bogen Marketing Communications findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.