Name: Marketing Ethics
Price: 1103.95 DKK
Availability: InStock
Author: Bodo (Vienna University of Economics
ISBN: 9781861521910

Marketing Ethics af Bodo (Vienna University of Economics

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1.103,95 kr.

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Examines the mainstream marketing ethics and theories, placing them in an international context. This book investigates the means by which ethics can best be implemented into organisational/decision-making and focuses on some of the remaining challenges in business ethics.

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Sprog:
Engelsk

ISBN:
9781861521910

Forlag:
Cengage Learning EMEA

Indbinding:
Paperback

Sideantal:
256

Udgivet:
18. december 1997

Udgave:

Størrelse:
233x155x35 mm.

Vægt:
728 g.

Leveringstid: 2-4 uger.
Forventet levering: 18. december 2024

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Examines the mainstream marketing ethics and theories, placing them in an international context. This book investigates the means by which ethics can best be implemented into organisational/decision-making and focuses on some of the remaining challenges in business ethics.

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