New infotainment Technologies in the Home

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1.789,95 kr.

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Presenting a multidisciplinary approach on the demand side issues of new information technologies in the home, this text examines how consumers adopt and use Information Technology (IT), the strategies IT marketers use to reach consumers, and the public policies that help and protect consumers.

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Sprog:
Engelsk

ISBN:
9780805816266

Forlag:
Taylor & Francis Inc

Indbinding:
Hardback

Sideantal:
300

Udgivet:
1. marts 1996

Størrelse:
152x229x20 mm.

Vægt:
658 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Presenting a multidisciplinary approach on the demand side issues of new information technologies in the home, this text examines how consumers adopt and use Information Technology (IT), the strategies IT marketers use to reach consumers, and the public policies that help and protect consumers.

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