Name: Nike Culture
Price: 1798.95 DKK
Availability: InStock
Author: Robert Goldman
ISBN: 9780761961482

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Taking the Nike swoosh logo as a point of departure, this study examines how an advertising image works, exposing the psychology, sociology, and culture behind it. The authors describe and deconstruct the themes and structures of Nike advertising, and explore the logic of the sign economy.

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Sprog:
Engelsk

ISBN:
9780761961482

Forlag:
SAGE Publications Inc

Indbinding:
Hardback

Sideantal:
208

Udgivet:
29. december 1998

Størrelse:
240x199x18 mm.

Vægt:
630 g.

Leveringstid: 2-4 uger.
Forventet levering: 17. december 2024

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1.748,95 kr.

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Taking the Nike swoosh logo as a point of departure, this study examines how an advertising image works, exposing the psychology, sociology, and culture behind it. The authors describe and deconstruct the themes and structures of Nike advertising, and explore the logic of the sign economy.

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