Black November: Store besparelser hele måneden Vi fejrer Black Friday hele november måned med store besparelser
Udvidet returret til d. 31. januar 2025
Hjælp
Login
  1. Forside
  2. Bøger
  3. Business og læring
  4. Marketing
  5. Power of Customer Misbehavior

Power of Customer Misbehavior - Kalle Lyytinen - Bog

- Drive Growth and Innovation by Learning from Your Customers

af Kalle Lyytinen, M. Fisher, M. Abbott
Power of Customer Misbehavior af Kalle Lyytinen
Bag om Power of Customer Misbehavior

To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137348913
  • Indbinding:
  • Hardback
  • Sideantal:
  • 192
  • Udgivet:
  • 1. november 2013
  • Størrelse:
  • 220x149x18 mm.
  • Vægt:
  • 340 g.
  • 8-11 hverdage.
  • 20. november 2024

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Bag om Kalle Lyytinen

Vis alle bøger af Kalle Lyytinen

Beskrivelse af Power of Customer Misbehavior

To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.

Brugerbedømmelser af Power of Customer Misbehavior



Andre købte også..
Find lignende bøger
Bogen Power of Customer Misbehavior findes i følgende kategorier:

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.