Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

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This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.

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Sprog:
Engelsk

ISBN:
9783319386805

Forlag:
Springer International Publishing AG

Indbinding:
Paperback

Sideantal:
683

Udgivet:
29. Oktober 2016

Udgave:
12015

Størrelse:
279x210x36 mm.

Vægt:
1771 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 3. Oktober 2024

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Beskrivelse af Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.

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