Name: Social Responsibility in Marketing
Price: 1071.95 DKK
Availability: InStock
Author: A. Coskun Samli
ISBN: 9780899306285

Social Responsibility in Marketing af A. Coskun Samli

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Hardback
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1.071,95 kr.

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The author contrasts Adam Smith's market to the prevailing American market stating that, in order to achieve the same results that Adam Smith's perfectly competitive market could have created, a socially responsible behavior on the part of marketing is necessary.

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Sprog:
Engelsk

ISBN:
9780899306285

Forlag:
Bloomsbury Publishing PLC

Indbinding:
Hardback

Sideantal:
224

Udgivet:
30. september 1992

Størrelse:
216x140x14 mm.

Leveringstid: 2-3 uger.
Forventet levering: 17. december 2024

Forlænget returret til d. 31. januar 2025

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The author contrasts Adam Smith's market to the prevailing American market stating that, in order to achieve the same results that Adam Smith's perfectly competitive market could have created, a socially responsible behavior on the part of marketing is necessary.

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