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Sustainable Marketing Planning - Neil (Leeds Business School Richardson - Bog

Bag om Sustainable Marketing Planning

There are two major parallel challenges facing managers and leaders: first, how to adapt to global changes in markets, competition and supply, and second, how to grow a business while observing recognisably sustainable practices.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367025212
  • Indbinding:
  • Paperback
  • Sideantal:
  • 272
  • Udgivet:
  • 11. november 2019
  • Størrelse:
  • 182x248x16 mm.
  • Vægt:
  • 506 g.
  • Udsolgt.

Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Sustainable Marketing Planning

There are two major parallel challenges facing managers and leaders: first, how to adapt to global changes in markets, competition and supply, and second, how to grow a business while observing recognisably sustainable practices.

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