The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

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This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?

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Sprog:
Engelsk

ISBN:
9783319842981

Forlag:
Springer International Publishing AG

Indbinding:
Paperback

Sideantal:
953

Udgivet:
7. juli 2018

Udgave:
12017

Størrelse:
210x279x0 mm.

Vægt:
2426 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?

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