Name: The Marketing Manual
Price: 571.95 DKK
Availability: InStock
Author: Michael Baker
ISBN: 9780750636520

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A step-by-step guide to solving your marketing problem. It includes questions, practical examples and mini-case studies that demonstrate how to prepare your marketing plan. It addresses the 3 fundamental questions facing the business planner: Where are we now? Where do we want to go? How do we get there?

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Sprog:
Engelsk

ISBN:
9780750636520

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
288

Udgivet:
2. april 1998

Størrelse:
190x245x16 mm.

Vægt:
552 g.

Leveringstid: 2-4 uger.
Forventet levering: 6. december 2024

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A step-by-step guide to solving your marketing problem. It includes questions, practical examples and mini-case studies that demonstrate how to prepare your marketing plan. It addresses the 3 fundamental questions facing the business planner: Where are we now? Where do we want to go? How do we get there?

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