Name: Wine Business Case Studies
Price: 254.95 DKK
Availability: InStock
Author: Pierre Mora
ISBN: 9781935879718

Wine Business Case Studies af Pierre Mora

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Hardback
2-3 uger
254,95 kr.

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Edited by esteemed professor of marketing Pierre Mora and published in association with the Bordeaux College of Business, this groundbreaking book applies business pedagogys powerful learning tool to the unique challenges of wine business management. Within are thirteen cases drawn from the examples of real business success and calamity by an international group of respected wine business scholars.

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Sprog:
Engelsk

ISBN:
9781935879718

Forlag:
Wine Appreciation Guild

Indbinding:
Hardback

Sideantal:
300

Udgivet:
27. februar 2014

Størrelse:
280x215x13 mm.

Vægt:
630 g.

Leveringstid: 2-3 uger.
Forventet levering: 3. december 2024

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Edited by esteemed professor of marketing Pierre Mora and published in association with the Bordeaux College of Business, this groundbreaking book applies business pedagogys powerful learning tool to the unique challenges of wine business management. Within are thirteen cases drawn from the examples of real business success and calamity by an international group of respected wine business scholars.

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