Resonance - George Hughes - Bog

For most marketers, video projects are an expensive, stressful waste of time. Yet the 1% that get it right enjoy phenomenal results.
This book will enable you to create video content that actually resonates with your customers and will make them fall in love with your brand, every time.

As a lifelong video fan, and founder of Small Films, George Hughes has been a filmmaker ever since he got his hands on his dad's camcorder back in the 90s. After creating and analysing thousands of videos for brands big and small, he has established the ultimate recipe for video success. His simple RESONANCE method can be used by anybody on any budget.
This book will give you:
¿ a bullet-proof roadmap from idea to implementation and launch
¿ a step-by-step process to create the ultimate briefing document so that everyone is crystal clear on what's needed and why
¿ the strategy used by the top 1% of marketers to consistently get results with video.
If you're ready to confidently take on a stress-free video project that gets you and your brand noticed, you need to start with RESONANCE.