Strategic Planning and Performance of Rural and Community Banks - Ernest Ofori Asamoah - Bog

Any organization including banks competing in an industry should have a strategic plan. In order to survive, banks have to make choices such as selection of goals, choice of products and services to offer, the design and configuration of policies and determining how the bank positions itself to compete in product and service markets. The book provides detailed information on strategic planning and its impact on the performance of the rural and community banks in Ghana, the factors influencing strategic planning and the challenges confronting strategic planning and suggestions to improving strategic planning of rural and community banks.