Name: The Responsive Chord
Price: 197.95 DKK
Availability: InStock
Author: Tony Schwartz
ISBN: 9781633536050

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Paperback
8-11 hverdage
197,95 kr.

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Tony Schwartz, author of seminal text The Responsive Chord, is the progenitor of the study of media manipulation. As of 2016, his book is more important now than ever. The creator of the "Daisy Ad," widely credited with the election of LBJ and a pioneering media scholar reveals the secret machinations behind elections through exploitation of the media.

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Sprog:
Engelsk

ISBN:
9781633536050

Forlag:
TMA Press

Indbinding:
Paperback

Sideantal:
198

Udgivet:
10. januar 2017

Størrelse:
152x11x229 mm.

Vægt:
295 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Tony Schwartz, author of seminal text The Responsive Chord, is the progenitor of the study of media manipulation. As of 2016, his book is more important now than ever. The creator of the "Daisy Ad," widely credited with the election of LBJ and a pioneering media scholar reveals the secret machinations behind elections through exploitation of the media.

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