Coaching Skills for Sales Managers - Gerard Assey - Bog

Discover the transformative journey from being a Manager to becoming an Effective Sales Coach with 'Coaching Skills for Sales Managers: Making the Great Stride from Manager to an Effective Coach.' This comprehensive guide covers the pivotal role of sales managers, emphasizing the benefits of coaching. It explores the ROI of implementing effective coaching and when to use it, uncovering the necessity for every great sales manager to wear the coaching hat. The book provides practical insights into creating the ideal coaching environment, offers a deep dive into key skill sets, and addresses common barriers to coaching.
Readers will find actionable strategies for building relationships, setting clear expectations, assessing performance, and implementing various coaching techniques. It tackles challenges like managing remote sales teams and offers solutions to deal with attitude and habit issues that may affect sales personnel.

With valuable coaching resources, future trends in sales coaching, and essential do's and don'ts, this book equips sales managers to lead with coaching and drive organizational success in a dynamic sales landscape.