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Marketing Channels and Supply Chain Networks in North America - Robert D. Tamilia - Bog

- A Historical Analysis

Bag om Marketing Channels and Supply Chain Networks in North America

This book provides a rare historical analysis on the development and importance of marketing channels to Supply Chain Management (SCM) in Northern America. A general overview of developments in marketing channels will help the reader understand what changes occurred and how some of these changes impacted marketing education and practice.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030448691
  • Indbinding:
  • Paperback
  • Sideantal:
  • 67
  • Udgivet:
  • 10. april 2020
  • Udgave:
  • 12020
  • Størrelse:
  • 155x235x0 mm.
  • Vægt:
  • 454 g.
  • 8-11 hverdage.
  • 20. november 2024
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Normalpris

  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Marketing Channels and Supply Chain Networks in North America

This book provides a rare historical analysis on the development and importance of marketing channels to Supply Chain Management (SCM) in Northern America. A general overview of developments in marketing channels will help the reader understand what changes occurred and how some of these changes impacted marketing education and practice.

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