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Contemporary Issues in Luxury Brand Management - Eleonora Cattaneo - Bog

Bag om Contemporary Issues in Luxury Brand Management

This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today.

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  • Sprog:
  • Ukendt
  • ISBN:
  • 9780367859305
  • Indbinding:
  • Paperback
  • Sideantal:
  • 162
  • Udgivet:
  • 31. Marts 2023
  • Størrelse:
  • 169x11x243 mm.
  • Vægt:
  • 338 g.
  • 2-3 uger.
  • 16. Oktober 2024
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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

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This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today.

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