Impact of Online Food Delivery App - Zomato - D. Vijay - Bog

Zomato, a leading online food delivery app, is facing challenges in maintaining customer satisfaction and operational efficiency, which are critical to its success in the highly competitive food delivery market. Despite its wide restaurant partnerships and market presence, Zomato is struggling to meet customer expectations in terms of timely deliveries, food quality, and overall user experience. This has resulted in declining customer retention rates and negative feedback, leading to potential loss of market share to competitors. Additionally, Zomatös operational processes, including order management, delivery logistics, and food safety standards, require further optimization to ensure seamless operations and maintain customer trust.