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Why People Buy: Motivation Research and Its Successful Application - Louis Cheskin - Bog

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Bag om Why People Buy: Motivation Research and Its Successful Application

In this 1959 classic, Louis Cheskin presents his insights into human motivation as expressed in purchasing decisions.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781632460325
  • Indbinding:
  • Paperback
  • Sideantal:
  • 276
  • Udgivet:
  • 20. september 2016
  • Størrelse:
  • 137x18x208 mm.
  • Vægt:
  • 318 g.
  • 3-4 uger.
  • 6. december 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Why People Buy: Motivation Research and Its Successful Application

In this 1959 classic, Louis Cheskin presents his insights into human motivation as expressed in purchasing decisions.

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